We’re pleased to announce that Eazier, the PR and communications agency for every stage of the built environment, is partnering with London Build Expo 2026 to host a dedicated marketing networking session on Wednesday 25 November, the first day of this year’s two-day show at ExCeL London.

Our session, titled The Data Game: Cutting through construction’s information overload, will bring together marketing professionals and industry voices to explore the growing importance of trust in construction communications, and whether the increasing volume of data and evidence available is actually helping people make more informed decisions.

Book your free ticket now.

The growing challenge of building trust in construction marketing

The Building Safety Act and the wider push for accountability have placed greater emphasis on the quality and reliability of information throughout construction.

Manufacturers and suppliers are under increasing pressure to substantiate their claims, while contractors and specifiers must navigate considerable amounts of technical information when assessing products and solutions.

This creates an interesting challenge for construction marketers. Having the evidence to support a claim is important, but communicating it in a way that is actually useful and gives customers confidence is another matter.

What to expect from our construction marketing panel

Our session will explore what makes marketing claims credible, where trust is won or lost and how brands can communicate technical information in ways that genuinely influence decisions, while practically supporting customers.

We’ll be welcoming a panel of industry professionals who will share their experiences of assessing product and performance claims, including the evidence they value and what makes them question the information they receive.

The discussion will be followed by an opportunity to network with other construction marketing professionals, exchange ideas and continue the conversation. We have shared some more thoughts on the topic with LBE 2026 and Elemental London ahead of our session.

We’ll be announcing our panel speakers in the coming weeks.

Join us and other construction marketers at London Build Expo 2026

Whether you’re working in construction marketing, PR or communications, or simply interested in how the industry can build greater trust through better information, we’d love you to join us.

Session: The Data Game: Cutting through construction’s information overload

Date: Wednesday 25 November 2026 (Day 1)

Time: 12:30pm – 1:30pm

Location: Networking Hub, Excel London

Attendance is free as part of London Build Expo 2026, which takes place on 25th–26th November.

Register for your free ticket and plan your visit, making sure you add our mustn’t-miss marketing networking session to your diary.

We look forward to seeing you there!